[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$fbwk2pqjjqsc7":3,"$fekz1v7bn98ac":124},[4,8,12,16,20,24,28,32,36,40,44,48,52,56,60,64,68,72,76,80,84,88,92,96,100,104,108,112,116,120],{"id":5,"name":6,"slug":7},1,"Uncategorized","uncategorized",{"id":9,"name":10,"slug":11},5,"For Buyers","buyers",{"id":13,"name":14,"slug":15},6,"For Sellers","sellers",{"id":17,"name":18,"slug":19},7,"Foreclosures","foreclosures",{"id":21,"name":22,"slug":23},8,"Infographics","infographics",{"id":25,"name":26,"slug":27},9,"Home Prices","home-prices",{"id":29,"name":30,"slug":31},11,"First-Time Buyers","first-time-buyers",{"id":33,"name":34,"slug":35},34,"Senior Market","senior-market",{"id":37,"name":38,"slug":39},35,"Mortgage Rates","mortgage-rates",{"id":41,"name":42,"slug":43},38,"Move-Up","move-up",{"id":45,"name":46,"slug":47},41,"For Sale by Owner","for-sale-by-owner",{"id":49,"name":50,"slug":51},42,"Featured","featured",{"id":53,"name":54,"slug":55},45,"New Construction","new-construction",{"id":57,"name":58,"slug":59},52,"Luxury \u002F Vacation","luxury--vacation",{"id":61,"name":62,"slug":63},53,"Rent vs. Buy","rent-vs-buy",{"id":65,"name":66,"slug":67},80,"Time-sensitive","time-sensitive",{"id":69,"name":70,"slug":71},81,"Outdated","outdated",{"id":73,"name":74,"slug":75},147,"Internal","internal",{"id":77,"name":78,"slug":79},148,"Do Not Autopost","do-not-autopost",{"id":81,"name":82,"slug":83},320,"Inventory","inventory",{"id":85,"name":86,"slug":87},321,"Agent Value","agent-value",{"id":89,"name":90,"slug":91},322,"Affordability","affordability",{"id":93,"name":94,"slug":95},323,"Buying Tips","buying-tips",{"id":97,"name":98,"slug":99},324,"Downsize","downsize",{"id":101,"name":102,"slug":103},325,"Economy","economy",{"id":105,"name":106,"slug":107},326,"Equity","equity",{"id":109,"name":110,"slug":111},327,"Forecasts","forecasts",{"id":113,"name":114,"slug":115},328,"Selling Tips","selling-tips",{"id":117,"name":118,"slug":119},339,"Expired\u002FWithdrawn\u002FCanceled","expiredwithdrawncanceled",{"id":121,"name":122,"slug":123},340,"Price It Right\u002FOverpricing","price-it-rightoverpricing",{"items":125,"totalCount":293,"hasMore":137},[126,145,159,175,192,208,225,241,257,275],{"id":127,"slug":128,"title":129,"description":130,"excerpt":131,"contentType":132,"featuredImage":133,"bannerImage":131,"body":134,"agentsBottomLine":135,"bodyImage":136,"isInfographic":137,"categories":138,"isVideo":137,"videoThumbnail":131,"videoSource":131,"publishedAt":143,"updatedAt":144},104987,"if-your-house-isnt-getting-offers-read-this","If Your House Isn’t Getting Offers, Read This.","\u003Cp>Online searches for “can’t sell house” just hit an all-time high according to Google Trends.\u003C\u002Fp>","","blog","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260310\u002FHeader-Image-Winter-2020-Seller-Guide-10--original.png","\u003Cp>Online searches for “\u003Cem>can’t sell house\u003C\u002Fem>” just hit an all-time high according to \u003Ca href=\"https:\u002F\u002Ftrends.google.com\u002Fexplore?date=all&geo=US&q=can%27t%2520sell%2520house\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cem>Google Trends\u003C\u002Fem>\u003C\u002Fa>. So, if your house has been sitting on the market without any bites, you’re not the only one. But it's also not the end of the road.\u003Cstrong> \u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Cstrong>Homes are selling every day, so you can turn this around. You just need to take another look at your approach.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Ca href=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260310\u002F20260311-Google-Searches-original.png\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cimg src=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260310\u002F20260311-Google-Searches-original.png\" alt=\"a graph of a house price\">\u003C\u002Fa>If you’re feeling this pain, know this: an online search engine isn’t where you should go for your answers. It’s much better to talk to your agent. \u003Cstrong>Because a search engine doesn’t know your market or your house. But your agent does.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>While a quick search or an AI platform may give you some tips on what to try, only an expert agent can actually diagnosis what’s going on – \u003Cem>and how to fix it\u003C\u002Fem>.\u003C\u002Fp>\u003Cp>For example, your agent knows most homes that struggle to sell today are usually being held back by one (or more) of these three things.\u003C\u002Fp>\u003Ch4>\u003Cstrong>1. Presentation: Buyers Will Compare Everything\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>When inventory was tight a few years ago, buyers overlooked imperfections because they had to, or they’d lose out to another bidder. Now? That’s no longer the case.\u003C\u002Fp>\u003Cp>Today’s buyers scroll through dozens of listings in just minutes. They compare condition, updates, lighting, finishes, layout, and more – all side by side. If your home feels dated, cluttered, or in need of repairs, buyers will notice and it’ll knock your house right off their list of contenders.\u003C\u002Fp>\u003Cp>\u003Cstrong>This doesn’t mean you need a full renovation. But it does mean first impressions matter again. \u003C\u002Fstrong>To compete today, you need curb appeal. Clean spaces. Neutral colors. Professional photos. If there are scuffs on the walls, obvious repairs, or too many outdated features, it could be what’s holding you back.\u003C\u002Fp>\u003Ch4>\u003Cstrong>2. Pricing: If the Price Isn’t Compelling, It’s Not Selling\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>This is maybe the hardest one to hear, but \u003Cstrong>what your neighbor sold their house for a few years ago isn’t necessarily the same price you’ll get today.\u003C\u002Fstrong> As Selma Hepp, Chief Economist at \u003Cem>Cotality\u003C\u002Fem>, \u003Ca href=\"https:\u002F\u002Fwww.marketwatch.com\u002Fpicks\u002Fhome-price-growth-sees-its-weakest-annual-appreciation-since-2011-6-economists-and-real-estate-pros-on-where-home-prices-are-headed-in-2026-2264ee9a\" rel=\"noopener noreferrer\" target=\"_blank\">says\u003C\u002Fa>:\u003C\u002Fp>\u003Cblockquote>\u003Cem>“For sellers, the days of pricing aggressively and expecting instant offers are largely over. \u003C\u002Fem>\u003Cstrong>\u003Cem>Homes that are well-priced and well-presented will still sell, but pricing discipline matters more than it did during boom years\u003C\u002Fem>\u003C\u002Fstrong>\u003Cem>.”\u003C\u002Fem>\u003C\u002Fblockquote>\u003Cp>Buyers are budget-conscious right now. If your home is priced based on outdated expectations instead of current demand, buyers may still look at your house online… but they likely won’t write an offer. Or, they’ll make an offer that you think is too low.\u003C\u002Fp>\u003Cp>Pricing too high for this market is one of the top things sellers miss the mark on today. And those who aren’t willing to meet the market where it is or entertain offers may feel stuck.\u003C\u002Fp>\u003Ch4>\u003Cstrong>3. Access: If Buyers Can’t See It, They Can’t Buy It\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>It sounds obvious but limited showing availability can kill your momentum. If your house isn’t easy to see because you’re restricting showings to evenings only, no weekends, or requiring a 24-hour notice, you're cutting your buyer pool down by more than you may realize. \u003C\u002Fp>\u003Cp>\u003Cstrong>And the more friction you create, the fewer buyers walk through the door.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>In a market where buyers have more options, the last thing you want to do is give them a reason to skip your house. Availability matters because \u003Cstrong>if no one sees it, no one buys it.\u003C\u002Fstrong>\u003C\u002Fp>\u003Ch4>\u003Cstrong>Don’t Let Search Results Decide Your Next Step\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>When your house isn’t selling, it’s tempting to spiral and wonder if it’s the market or if something’s wrong with your house. But instead of searching for answers online, here's what to do.\u003C\u002Fp>\u003Cp>\u003Cstrong>Sit down with your agent and ask three honest questions:\u003C\u002Fstrong>\u003C\u002Fp>\u003Cul>\u003Cli>What are buyers looking for in today’s market?\u003C\u002Fli>\u003Cli>What feedback are we getting from showings?\u003C\u002Fli>\u003Cli>Why do you think my house hasn’t sold yet?\u003C\u002Fli>\u003C\u002Ful>\u003Cp>That conversation will bring a lot more clarity than any search engine results.\u003C\u002Fp>","\u003Cp>\u003Cstrong>If your listing feels stuck, it’s not a sign you shouldn’t sell. It’s the market giving you feedback. And feedback is powerful when you use it.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>Start with a real conversation with a real agent about what’s working and what’s not. Your agent will be able to tell you which small adjustments could totally change the momentum. Because in this market, the sellers who adapt are the ones who move.\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260310\u002F20260311-Google-Searches-original.png",false,[139,140,141,142],{"id":13,"name":14,"slug":15},{"id":85,"name":86,"slug":87},{"id":113,"name":114,"slug":115},{"id":121,"name":122,"slug":123},"2026-03-11T10:30:00Z","2026-03-11T10:30:29Z",{"id":146,"slug":147,"title":148,"description":149,"excerpt":131,"contentType":132,"featuredImage":150,"bannerImage":131,"body":151,"agentsBottomLine":152,"bodyImage":131,"isInfographic":137,"categories":153,"isVideo":137,"videoThumbnail":131,"videoSource":131,"publishedAt":157,"updatedAt":158},104086,"top-mistakes-homeowners-are-making-in-2026-and-how-to-avoid-them","Top Mistakes Homeowners Are Making in 2026 (And How To Avoid Them)","\u003Cp>Let’s be clear: selling your house is absolutely possible right now. According to the National Association of Realtors (NAR), roughly 11k homes sell every day in this country.\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260224\u002F20260226-Blog-Header-Image-original.png","\u003Cp>Let’s be clear: selling your house is absolutely possible right now. According to the \u003Cem>National Association of Realtors\u003C\u002Fem> (NAR), roughly \u003Ca href=\"https:\u002F\u002Fwww.nar.realtor\u002Fnewsroom\u002Fnar-existing-home-sales-report-shows-8-4-decrease-in-january\" rel=\"noopener noreferrer\" target=\"_blank\">11k homes\u003C\u002Fa> sell every day in this country.\u003C\u002Fp>\u003Cp>And the sellers who are making their moves happen all have one thing in common:\u003Cstrong>\u003Cem> \u003C\u002Fem>\u003C\u002Fstrong>they’ve adjusted their strategy to match today’s market. They’re realizing inventory has grown. Homebuyers are more selective. And buyer expectations are higher.\u003C\u002Fp>\u003Cp>\u003Cstrong>\u003Cem>The sellers who struggle are usually approaching today’s market with yesterday’s expectations. \u003C\u002Fem>\u003C\u002Fstrong>Here are the three biggest mistakes they're making – and how to avoid them.\u003C\u002Fp>\u003Ch4>\u003Cstrong>1. Pricing Based on What Their Neighbor Got a Few Years Back\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>Setting \u003Ca href=\"\u002F2026\u002F02\u002F19\u002Fthe-price-you-set-can-make-or-break-your-sale\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">your price\u003C\u002Fa> is the most important decision you make when you sell – and the one that’s most often mishandled. \u003Cstrong>\u003Cem>Realtor.com\u003C\u002Fem> \u003C\u002Fstrong>\u003Ca href=\"https:\u002F\u002Fwww.realtor.com\u002Fresearch\u002Fdata\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cstrong>data\u003C\u002Fstrong>\u003C\u002Fa>\u003Cstrong> shows almost 1 out of 5 sellers in 2025 had to drop their price.\u003C\u002Fstrong> Here’s what those sellers went wrong.\u003C\u002Fp>\u003Cp>Buyers have more choice and more negotiating power now that inventory has grown. And house hunters will actively avoid your house is if feels like it’s priced too high. That's why overpricing usually leads to:\u003C\u002Fp>\u003Cul>\u003Cli>Fewer showings\u003C\u002Fli>\u003Cli>Less competitive (or lowball) offers\u003C\u002Fli>\u003Cli>Longer time on market\u003C\u002Fli>\u003C\u002Ful>\u003Cp>And all three of those side effects are things you don’t want to deal with.\u003C\u002Fp>\u003Cp>\u003Cstrong>\u003Cu>What To Do Instead\u003C\u002Fu>:\u003C\u002Fstrong> The good news is the cure is simple. \u003Cstrong>Just price for \u003Cem>today’s\u003C\u002Fem> buyer, not \u003Cem>yesterday’s \u003C\u002Fem>headlines. \u003C\u002Fstrong>Lean on your agent’s knowledge of recent comparable sales, current competition, and local buyer behavior to land in the value “sweet spot” that drives traffic and urgency from day one.\u003C\u002Fp>\u003Ch4>\u003Cstrong>2. Trying To Skip Repairs That Buyers Now Expect\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>A few years ago, you could \u003Ca href=\"\u002F2026\u002F01\u002F07\u002Fthinking-about-selling-your-house-as-is-read-this-first\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">sell as-is\u003C\u002Fa> and still get well above asking. Today? Not so much. \u003Cstrong>Right now, NAR says \u003C\u002Fstrong>\u003Ca href=\"https:\u002F\u002Fwww.nar.realtor\u002Fresearch-and-statistics\u002Fresearch-reports\u002Fhighlights-from-the-profile-of-home-buyers-and-sellers\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cstrong>two-thirds\u003C\u002Fstrong>\u003C\u002Fa>\u003Cstrong> of sellers are making at least some repairs.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>And the reason why is simple. In a market with more inventory, buyers compare homes side by side. Homes that don't show well (or feel dated) are going to lose attention quickly, even if the issues are minor. \u003C\u002Fp>\u003Cp>\u003Cstrong>\u003Cu>What To Do Instead\u003C\u002Fu>: Ask your agent which high-impact, low-stress \u003C\u002Fstrong>\u003Ca href=\"\u002F2026\u002F01\u002F19\u002Fhome-updates-that-actually-pay-you-back-when-you-sell\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cstrong>updates\u003C\u002Fstrong>\u003C\u002Fa>\u003Cstrong> they’d recommend for your house. \u003C\u002Fstrong>The goal isn’t perfection. It’s helping buyers see themselves moving in without a mental to-do list. Small investments in staging, repairs, and curb appeal can make a huge difference in how quickly offers come in – and how strong those offers are.\u003C\u002Fp>\u003Ch4>\u003Cstrong>3. Playing Hardball When Buyers Try To Negotiate\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>Today’s buyers have housing affordability at the top of their minds.\u003Cstrong> \u003C\u002Fstrong>And since money is already tight, they’ll be pickier and will probably ask for some compromises from you. Whether that’s making repairs, giving them a credit at closing, or taking just a few thousand dollars off your asking price, \u003Cstrong>negotiating is normal again.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>So, if something pops up in the inspection, you’re going to need to be open to talking about it. If you’re not, you may very well see your buyer walk away. And some sellers are figuring this out the hard way. \u003Cstrong>\u003Cem>Redfin \u003C\u002Fem>data shows one of the big reasons home sales fell thru in 2025 was inspection or repair issues.\u003C\u002Fstrong> Odds are those homeowners weren’t willing to flex a bit to get the deal done.\u003C\u002Fp>\u003Cp>\u003Cstrong>\u003Cu>What to Do Instead:\u003C\u002Fu> Meet with your agent to make sure you understand what buyers in your area care the most about. \u003C\u002Fstrong>Align your price with value, present the home clearly and confidently, and stay open to reasonable negotiations that keep deals moving forward.\u003C\u002Fp>","\u003Cp>\u003Cstrong>The sellers who succeed in this market aren’t doing anything extreme. \u003C\u002Fstrong>They’re pricing their house right, making strategic repairs, getting local guidance, and making decisions based on how buyers actually behave today. Those small but mighty mindset shifts could make or break your sale.\u003C\u002Fp>\u003Cp>\u003Cstrong>Want a real plan tailored to your home and your neighborhood? \u003C\u002Fstrong>Let’s talk.\u003C\u002Fp>",[154,155,156],{"id":13,"name":14,"slug":15},{"id":113,"name":114,"slug":115},{"id":121,"name":122,"slug":123},"2026-02-26T11:30:00Z","2026-02-26T11:30:01Z",{"id":160,"slug":161,"title":162,"description":163,"excerpt":131,"contentType":132,"featuredImage":164,"bannerImage":131,"body":165,"agentsBottomLine":166,"bodyImage":167,"isInfographic":137,"categories":168,"isVideo":137,"videoThumbnail":131,"videoSource":131,"publishedAt":173,"updatedAt":174},103539,"the-price-you-set-can-make-or-break-your-sale","The Price You Set Can Make (or Break) Your Sale","\u003Cp>There’s one decision you're going to make when you sell that determines whether your house sells quickly, or it sits.\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260212\u002F20260219-Blog-Header-Image-original.png","\u003Cp>There’s one decision you're going to make when you sell that determines whether your house sells quickly, or it sits. Whether buyers make an offer, or scroll past it. Whether you walk away with the maximum return, or you end up cutting the price later.\u003C\u002Fp>\u003Cp>And that’s your \u003Ca href=\"\u002F2026\u002F01\u002F14\u002Fthe-1-regret-sellers-have-when-they-dont-use-an-agent\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cstrong>asking price\u003C\u002Fstrong>\u003C\u002Fa>.\u003C\u002Fp>\u003Ch4>\u003Cstrong>The #1 Mistake Sellers Make Today: Trusting the Wrong Number\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>If you’re thinking of moving and trying to figure out what your house may sell for, it’s tempting to start with an online home value tool. They’re fast, free, and easy. And you don’t have to talk to anyone. But here’s the problem: \u003Cstrong>they don’t know your house.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>And that can be a bigger drawback than you realize.\u003C\u002Fp>\u003Ch4>\u003Cstrong>Where Online Estimates Fall Short \u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>Online tools often lag behind the market. They look in the rearview mirror, relying on closed sales and delayed information. \u003Cstrong>And in that sense, they’re using incomplete data\u003C\u002Fstrong>.\u003C\u002Fp>\u003Cp>That’s not a miss in how these systems are built. Some information just isn’t available online. \u003Cem>Bankrate \u003C\u002Fem>explains:\u003C\u002Fp>\u003Cblockquote>\u003Cem>“\u003C\u002Fem>\u003Cstrong>\u003Cem>While these tools can be a useful starting point, keep in mind that they typically do not provide the most accurate pricing. \u003C\u002Fem>\u003C\u002Fstrong>\u003Cem>Algorithms can only rely on the information available; they can’t account for things like a home’s condition or renovations made since the last public information was updated.”\u003C\u002Fem>\u003C\u002Fblockquote>\u003Cp>They can’t see:\u003C\u002Fp>\u003Cul>\u003Cli>The unique features that make your house special\u003C\u002Fli>\u003Cli>All the work you’ve put in to keep it in good condition\u003C\u002Fli>\u003Cli>Or, how in-demand your specific neighborhood is\u003Cem> \u003C\u002Fem>right now\u003C\u002Fli>\u003C\u002Ful>\u003Cp>So, while they may do a good job in some cases, they can’t be as accurate as a local agent who has boots on the ground day in and day out.\u003C\u002Fp>\u003Cp>In a market where buyers have more options,\u003Cstrong> a seemingly small margin of error can cost you thousands if you price too low, or weeks of lost momentum and time if you price too high.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>If you want to sell for the most money and in the least amount of time, you don’t want the \u003Cem>fast \u003C\u002Fem>answer on how to price your house. You want the \u003Cem>right \u003C\u002Fem>one.\u003C\u002Fp>\u003Cp>That’s why the savviest homeowners today don’t rely on algorithms when it actually matters. They rely on people, specifically trusted local agents.\u003C\u002Fp>\u003Ch4>\u003Cstrong>What an Expert Agent Brings to the Table\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>According to\u003Cem> \u003C\u002Fem>\u003Ca href=\"https:\u002F\u002F1000watt.net\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cem>1000WATT\u003C\u002Fem>\u003C\u002Fa>, sellers overwhelmingly believe \u003Cstrong>real estate agents have the best sense of a home’s true value,\u003C\u002Fstrong> far more than any automated tools.\u003C\u002Fp>\u003Cp>\u003Ca href=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260212\u002F20260219-Best-Sense-for-Home-Values-original.png\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cimg src=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260212\u002F20260219-Best-Sense-for-Home-Values-original.png\" alt=\"a pie chart with text on it\">\u003C\u002Fa>That confidence isn’t accidental. As \u003Cem>Bankrate \u003C\u002Fem>puts it:\u003C\u002Fp>\u003Cblockquote>\u003Cem>“A professional appraiser or real estate agent can visit the home in person, assess the neighborhood as a whole as well as the individual property, perform more thorough market research, and consider subjective details.”\u003C\u002Fem>\u003C\u002Fblockquote>\u003Cp>And those details matter. A skilled local agent doesn’t just pull reports. They know what’s happening right now:\u003C\u002Fp>\u003Cul>\u003Cli>What buyers are paying \u003Cem>this month\u003C\u002Fem>, not last month, or even last year\u003C\u002Fli>\u003Cli>How your home compares to the current competition in your neighborhood\u003C\u002Fli>\u003Cli>Which features add value based on what buyers are willing to pay for today\u003C\u002Fli>\u003Cli>How to price your house to create urgency in this market\u003C\u002Fli>\u003C\u002Ful>\u003Cp>And once an agent steps foot in your house, they may even find your online estimate undershot your value. So, if you stuck with the estimate you got online, you’d actually be leaving money on the table. And no one wants that.\u003C\u002Fp>","\u003Cp>While online tools can give you a rough starting point, only a local expert can give you a price that \u003Cem>actually works\u003C\u002Fem>.\u003C\u002Fp>\u003Cp>If you want to know the right number for your house, not just the easiest one to find, let’s talk.\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260212\u002F20260219-Best-Sense-for-Home-Values-original.png",[169,170,171,172],{"id":13,"name":14,"slug":15},{"id":85,"name":86,"slug":87},{"id":113,"name":114,"slug":115},{"id":121,"name":122,"slug":123},"2026-02-19T11:30:00Z","2026-02-19T11:30:28Z",{"id":176,"slug":177,"title":178,"description":179,"excerpt":131,"contentType":132,"featuredImage":180,"bannerImage":181,"body":182,"agentsBottomLine":183,"bodyImage":184,"isInfographic":137,"categories":185,"isVideo":137,"videoThumbnail":131,"videoSource":131,"publishedAt":190,"updatedAt":191},101363,"the-1-regret-sellers-have-when-they-dont-use-an-agent","The #1 Regret Sellers Have When They Don’t Use an Agent","\u003Cp>Want to know the #1 thing homeowners regret when they sell without\u003Cstrong> \u003C\u002Fstrong>an agent? It’s that they didn’t price their house correctly for their current market.\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260113\u002F20260114-Blog-Header-Image-original.png","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260121\u002FSTM-Banner-20230525-SG-5-original.jpg","\u003Cp>Want to know the #1 thing homeowners regret when they sell \u003Cstrong>without \u003C\u002Fstrong>an agent? It’s that they didn’t price their house correctly for their current market.\u003C\u002Fp>\u003Cp>According to the \u003Ca href=\"https:\u002F\u002Fwww.nar.realtor\u002Fresearch-and-statistics\u002Fresearch-reports\u002Fhighlights-from-the-profile-of-home-buyers-and-sellers\" rel=\"noopener noreferrer\" target=\"_blank\">latest data\u003C\u002Fa> from the \u003Cem>National Association of Realtors\u003C\u002Fem> (NAR), those sellers agree \u003Cstrong>pricing their home effectively was the hardest part of the process.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>Top 5 Most Difficult Task for Sellers Who Didn’t Use an Agent:\u003C\u002Fp>\u003Col>\u003Cli>\u003Cstrong>Getting the price right\u003C\u002Fstrong>\u003C\u002Fli>\u003Cli>Preparing or fixing up the house\u003C\u002Fli>\u003Cli>Selling within the desired time frame\u003C\u002Fli>\u003Cli>Handling all the legal documents\u003C\u002Fli>\u003Cli>Finding the time to manage all aspects of the sale\u003C\u002Fli>\u003C\u002Fol>\u003Cp>And that makes sense. Pricing isn’t as simple as picking a number from an online estimate or copying what your neighbor got last year. It takes real insight into:\u003C\u002Fp>\u003Cul>\u003Cli>What buyers are actually willing to pay today\u003C\u002Fli>\u003Cli>How much competition you have in your area\u003C\u002Fli>\u003Cli>What similar homes nearby are really selling for\u003C\u002Fli>\u003Cli>How desirable your area or neighborhood is\u003C\u002Fli>\u003Cli>The condition of your house\u003C\u002Fli>\u003C\u002Ful>\u003Cp>Without that context, it’s easy to overshoot the mark, especially now that buyers can be more selective. And in today’s market, that’ll backfire.\u003C\u002Fp>\u003Ch4>\u003Cstrong>Overpricing Isn’t a Small Mistake, It Snowballs\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>Your price is part of what shapes a buyer’s first impression. And when it's too high, a chain reaction begins.\u003C\u002Fp>\u003Cp>If buyers think you’re asking too much, they’re going to turn the other way. And when buyers bypass your house, you'll get fewer showings. Fewer showings lead to fewer offers. And fewer offers usually mean making a price cut to try to draw buyers back in.\u003C\u002Fp>\u003Cp>And that’s happening a lot lately, especially on homes sold without a pro.\u003C\u002Fp>\u003Cp>The same \u003Ca href=\"https:\u002F\u002Fwww.nar.realtor\u002Fresearch-and-statistics\u002Fresearch-reports\u002Fhighlights-from-the-profile-of-home-buyers-and-sellers\" rel=\"noopener noreferrer\" target=\"_blank\">NAR report\u003C\u002Fa> shows \u003Cstrong>most homes sold without an agent (59%) had to reduce their asking price at least once \u003C\u002Fstrong>(\u003Cem>see the orange in the graph below\u003C\u002Fem>).\u003C\u002Fp>\u003Ch4>\u003Cstrong>\u003Cimg src=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260113\u002F20260114-Most-Homeowners-Who-Sold-Without-an-Agent-original.png\">The Part Sellers Don’t See Coming\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>The trouble is, price cuts don’t always fix the problem. They can attract bargain hunters rather than strong, confident buyers. That's because many\u003Cstrong> \u003C\u002Fstrong>buyers see a price drop as a sign there’s something wrong with the house. And that assumption can turn buyers away too.\u003C\u002Fp>\u003Cp>By the time your house finally sells, you may net less than if you’d priced it correctly from the start. Again, the data backs this up.\u003C\u002Fp>\u003Cp>\u003Cstrong>NAR shows that homes sold with an agent sell for nearly 8% more than homes sold without one.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Ca href=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260113\u002F20260114-Homes-Listed-With-an-Agent-Sold-for-Almost-8-More-original.png\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cimg src=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260113\u002F20260114-Homes-Listed-With-an-Agent-Sold-for-Almost-8-More-original.png\" alt=\"a graph of sales and sales\">\u003C\u002Fa>That’s not because agents magically add value. It’s because they have the expertise needed to get it right. The price. The prep. The presentation. And the paperwork.\u003C\u002Fp>\u003Cp>Nail all of that from day one, and you'll be set up to get as much money as you can out of your sale.\u003C\u002Fp>\u003Cp>So, even though you thought selling without an agent meant saving money, that's not necessarily true. The facts show selling on your own can mean selling for less in the long run. And that may be enough to totally change your perspective.\u003C\u002Fp>","\u003Cp>\u003Cstrong>Today, the biggest risk of selling without an agent isn’t the paperwork or the hassle. It’s the price. And once pricing goes wrong, it’s hard to course correct.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>So, if you’re thinking about selling and want to understand what your home would realistically go for in our market today, let's connect. A quick pricing conversation now can save you from bigger regrets later.\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260113\u002F20260114-Most-Homeowners-Who-Sold-Without-an-Agent-original.png",[186,187,188,189],{"id":13,"name":14,"slug":15},{"id":45,"name":46,"slug":47},{"id":113,"name":114,"slug":115},{"id":121,"name":122,"slug":123},"2026-01-14T11:30:00Z","2026-02-05T16:14:50Z",{"id":193,"slug":194,"title":195,"description":196,"excerpt":131,"contentType":132,"featuredImage":197,"bannerImage":131,"body":198,"agentsBottomLine":199,"bodyImage":200,"isInfographic":137,"categories":201,"isVideo":137,"videoThumbnail":131,"videoSource":131,"publishedAt":206,"updatedAt":207},98475,"the-top-2-things-homeowners-need-to-know-before-selling","The Top 2 Things Homeowners Need To Know Before Selling","\u003Cp>Here’s something you should know before you sell your house. The homeowners who win in today’s market aren’t the ones waiting it out or stepping back.\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20251117\u002F20251119-Blog-Header-Image-original.png","\u003Cp>Here’s something you should know before you sell your house. The homeowners who win in today’s market aren’t the ones waiting it out or stepping back. They’re the ones who adapt from the start.\u003C\u002Fp>\u003Cp>A number of homeowners this year didn’t get the outcome they wanted. \u003Cstrong>But it’s not because something’s wrong with the market. It’s because something wasn’t right with their expectations. \u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Cem>Realtor.com \u003C\u002Fem>reports\u003Cstrong> \u003C\u002Fstrong>\u003Ca href=\"https:\u002F\u002Fwww.realtor.com\u002Fresearch\u002Faugust-2025-data-2\u002F#flows\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cstrong>57%\u003C\u002Fstrong>\u003C\u002Fa>\u003Cstrong> more homes have been taken off the market\u003C\u002Fstrong> \u003Cstrong>compared to last year. \u003C\u002Fstrong>That means they listed... but didn’t sell. But here’s the honest truth. It was mostly because of two things: \u003Cstrong>price \u003C\u002Fstrong>and \u003Cstrong>timing\u003C\u002Fstrong>.\u003C\u002Fp>\u003Cp>And if the seller had come in with the right mindset on each, their sale would’ve gone differently. Here are the top 2 things you can learn from those other sellers.\u003C\u002Fp>\u003Ch4>\u003Cstrong>1. Price It Right from Day 1\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>Let's start with the most common sticking point: the asking price. Today\u003Cstrong>, \u003C\u002Fstrong>\u003Ca href=\"https:\u002F\u002Fwww.realtor.com\u002Fresearch\u002F2025-sellers-survey-btts\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cstrong>8 in 10\u003C\u002Fstrong>\u003C\u002Fa>\u003Cstrong> sellers expect to get their asking price or more. But that confidence doesn’t always line up with reality.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>According to \u003Cem>Redfin\u003C\u002Fem>, \u003Cstrong>only 1 in 4 (25.3%) sellers\u003C\u002Fstrong> are actually getting more than their list price.\u003C\u002Fp>\u003Cp>\u003Ca href=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20251117\u002F20251119-Only-One-In-Four-Home-Sellers-original.png\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cimg src=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20251117\u002F20251119-Only-One-In-Four-Home-Sellers-original.png\" alt=\"a blue and grey circle with white text\">\u003C\u002Fa>And here’s where the mismatch is coming from.\u003C\u002Fp>\u003Cp>A few years ago, you could set any price and buyers would come running, no matter what the price tag said. Odds are, you’d still sell for over asking. But things are different now.\u003C\u002Fp>\u003Cp>Buyers have more options than they've had in years, so they can afford to be more selective. If your price feels even a little high to them, it’ll get overlooked in a heartbeat.\u003C\u002Fp>\u003Cp>And for the homeowners who had that happen, some end up pulling their listings instead of making a simple adjustment that could have changed everything. Which is a shame, honestly. Because a small price tweak is usually all it takes to bring buyers in and get the deal done.\u003C\u002Fp>\u003Cp>\u003Cstrong>According to \u003Cem>HousingWire\u003C\u002Fem>, the average price cut right now is just 4%. \u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>Think about that. Other sellers are listing too high and giving up rather than dropping their price 4%. If they’d just started 4% lower, they may have already sold. So, before you list, talk to your agent about what’s working nearby. They’ll help you find the sweet spot that’s competitive, realistic, and still protecting your bottom line.\u003C\u002Fp>\u003Cp>And here's the kicker. If you’ve been in your home for a while, your \u003Ca href=\"\u002F2025\u002F09\u002F18\u002Fdo-you-know-how-much-your-house-is-really-worth\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">equity\u003C\u002Fa> gives you room to set your list price more competitively and still come out way ahead. Unfortunately, those other sellers didn’t seem to realize that.\u003C\u002Fp>\u003Ch4>\u003Cstrong>2. Don’t Rush the Process \u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>Another common misstep: expecting your house to sell in a weekend.\u003C\u002Fp>\u003Cp>Many sellers right now remember when homes sold in as little as hours – and they expect that to happen today. But in most markets, that's not the reality anymore.\u003C\u002Fp>\u003Cp>\u003Cstrong>It takes closer to \u003C\u002Fstrong>\u003Ca href=\"https:\u002F\u002Fwww.realtor.com\u002Fresearch\u002Foctober-2025-data\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cstrong>60 days\u003C\u002Fstrong>\u003C\u002Fa>\u003Cstrong> to go from listed to sold, which is actually \u003Cem>normal (see the gray in the graph below\u003C\u002Fem>):\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Ca href=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20251117\u002F20251119-The-Time-It-Takes-a-Home-to-Sell-Is-Back-original.png\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cimg src=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20251117\u002F20251119-The-Time-It-Takes-a-Home-to-Sell-Is-Back-original.png\" alt=\"a graph of blue and grey bars\">\u003C\u002Fa>It just \u003Cem>feels \u003C\u002Fem>slower because they’re comparing it to the lightning-fast pace of 2020 and 2021.\u003C\u002Fp>\u003Cp>Think of it like driving 65 mph on the highway, then exiting and going 25. It feels like you’re crawling, but it’s actually the right speed for where you are. That’s what other sellers can’t seem to get over. But you can get ahead of that, by knowing what to expect.\u003C\u002Fp>\u003Cp>Today’s buyers are more intentional. They’re taking their time, weighing their options, and making thoughtful decisions, which is creating a much healthier housing market.\u003C\u002Fp>\u003Cp>So, if you’re planning to sell, don't expect it to happen instantly.\u003Cstrong> And don’t assume your house won’t sell if it doesn’t go under contract in the first weekend. \u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>It’s normal for these things to take time.\u003C\u002Fp>\u003Cp>If you want to make sure your house sells as quickly as possible, talk to your agent about ways to stand out, whether that’s through staging, photography, or strategic pricing. With the right advice, the right price, and the right prep work, it can still sell quickly.\u003C\u002Fp>","\u003Cp>If you’re thinking about selling, don’t let the market discourage you, let it guide you. The listings that didn’t sell this year weren’t doomed. They just started with the wrong strategy.\u003C\u002Fp>\u003Cp>You can still win if you price right, are patient, and work with a local agent who knows how to position your home from the start.\u003C\u002Fp>\u003Cp>\u003Cstrong>Because in today’s market, success isn’t about waiting for conditions to change. It’s about getting your expectations right from day one.\u003C\u002Fstrong>\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20251117\u002F20251119-Only-One-In-Four-Home-Sellers-original.png",[202,203,204,205],{"id":13,"name":14,"slug":15},{"id":113,"name":114,"slug":115},{"id":117,"name":118,"slug":119},{"id":121,"name":122,"slug":123},"2025-11-19T11:30:00Z","2025-11-17T20:33:07Z",{"id":209,"slug":210,"title":211,"description":212,"excerpt":131,"contentType":132,"featuredImage":213,"bannerImage":131,"body":214,"agentsBottomLine":215,"bodyImage":216,"isInfographic":137,"categories":217,"isVideo":137,"videoThumbnail":131,"videoSource":131,"publishedAt":223,"updatedAt":224},96235,"dont-let-unrealistic-pricing-cost-you-your-move","Don’t Let Unrealistic Pricing Cost You Your Move","\u003Cp>These days, you’re going to want to get your price right when you get ready to sell your house.\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20251007\u002F20251009-Blog-Header-Image-original.png","\u003Cp>These days, you’re going to want to get your price right when you get ready \u003Ca href=\"\u002F2025\u002F09\u002F18\u002Fdo-you-know-how-much-your-house-is-really-worth\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">to sell\u003C\u002Fa> your house. Honestly, it’s more important than ever. Why? While you may want to list high just to see what happens, that’s a plan that can easily backfire, and it’s going to cost you in today’s market.\u003C\u002Fp>\u003Cp>\u003Cstrong>And the risk isn’t just missing out on offers, it’s missing out on the move you needed to make in the first place.\u003C\u002Fstrong>\u003C\u002Fp>\u003Ch4>\u003Cstrong>The Real Pitfall of Overpricing\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>Many homeowners remember what their neighbor’s house sold for a few years ago, and they want to chase that same sky-high number. The problem is, that was a different market.\u003C\u002Fp>\u003Cp>Today, there are more \u003Ca href=\"\u002F2025\u002F09\u002F24\u002Fwhy-buyers-and-sellers-face-very-different-conditions-today\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">homes for sale\u003C\u002Fa>. Buyers have more options to choose from. They don’t have to get into bidding wars where they offer way over asking just to compete. Now they can come in at, or even below, list price. And if you’re not open to that, they’ll move on. Lisa Sturtevant, Chief Economist at \u003Cem>Bright MLS\u003C\u002Fem>, explains:\u003C\u002Fp>\u003Cblockquote>\u003Cem>“Buyers will have more leverage in many, but not all, markets. Sellers will need to adjust price expectations to reflect the transitioning market.”\u003C\u002Fem>\u003C\u002Fblockquote>\u003Cp>But here’s the good news. You still have one big advantage as a seller. According to the \u003Cem>Federal Housing Finance Agency\u003C\u002Fem> (FHFA), home values went up by a staggering \u003Ca href=\"https:\u002F\u002Fwww.fhfa.gov\u002Fdata\u002Fhpi\u002Fdatasets?tab=hpi-summary-table\" rel=\"noopener noreferrer\" target=\"_blank\">54%\u003C\u002Fa> over the last 5 years. So, even if you compromise just a little bit on your sale price today, odds are you’ll still come out way ahead.\u003C\u002Fp>\u003Cp>The challenge? Most sellers aren’t thinking about it that way. They’re stuck on what a neighbor got months or years ago – and that’s a costly mistake.\u003C\u002Fp>\u003Ch4>\u003Cstrong>Overpricing Can Stall Your Whole Move\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>Here’s what happens. A seller lists too high. Buyers stay away. No offers come in. The house sits. And suddenly, that seller is facing a tough decision. Do they cut the price? Stick it out? Or give up altogether?\u003C\u002Fp>\u003Cp>Unfortunately, a late price cut may not be enough. Buyers often see that as a red flag that something’s wrong with the house. That’s why some sellers are opting to just pull their listing off the market entirely.\u003C\u002Fp>\u003Cp>In a \u003Ca href=\"https:\u002F\u002Fjbrec.com\u002Fresearch\u002Fburns-real-estate-agent-survey\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">recent survey\u003C\u002Fa> from \u003Cem>John Burns Research and Consulting\u003C\u002Fem> (JBREC) and \u003Cem>Keeping Current Matters\u003C\u002Fem> (KCM) \u003Cstrong>over half of agents (54%) say there are more homes being taken off the market than usual.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Ca href=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20251007\u002F20251009-More-Sellers-Are-Taking-Their-Listings-Off-the-Market-than-Normal-original.png\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cimg src=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20251007\u002F20251009-More-Sellers-Are-Taking-Their-Listings-Off-the-Market-than-Normal-original.png\" alt=\"a graph of a number of blue squares\">\u003C\u002Fa>And the top reasons for that? According to the agents, homeowners didn’t get any offers they felt were fair. The survey from JBREC and KCM explains it like this:\u003C\u002Fp>\u003Cblockquote>\u003Cem>“Sellers holding onto high price expectations is the leading reason they are delisting their homes.”\u003C\u002Fem>\u003C\u002Fblockquote>\u003Cp>\u003Cem>\u003Cimg src=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20251007\u002F20251009-The-Top-Reasons-Sellers-Are-Taking-Their-Homes-Off-The-Market-original.png\">BrightMLS\u003C\u002Fem> \u003Ca href=\"https:\u002F\u002Fwww.brightmls.com\u002Farticle\u002Fmore-properties-are-being-taken-off-the-market-in-the-mid-atlantic\" rel=\"noopener noreferrer\" target=\"_blank\">data\u003C\u002Fa> backs this up:\u003C\u002Fp>\u003Cblockquote>\u003Cem>“. . . sellers are delisting after having their home on the market and finding they are not getting the price they hoped for.”\u003C\u002Fem>\u003C\u002Fblockquote>\u003Cp>It’s more proof pricing too high does more than turn buyers away, it puts your whole move at risk. Because if no one looks at your home or makes an offer, how are you going to sell it?\u003C\u002Fp>\u003Ch4>\u003Cstrong>The Secret To Making Your Move Happen\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>I\u003Cstrong>f you’re selling to relocate for a job, need more space for your growing family, or have to be closer to your relatives as they age, you can’t afford to get stuck.\u003C\u002Fstrong> You need a pricing strategy that helps you move forward – and that starts with the right agent.\u003C\u002Fp>\u003Cp>The sellers who are winning right now are the ones working with experienced local agents who know the current market and aren’t afraid to have honest conversations about price.\u003C\u002Fp>\u003Cp>And it’s paying off. In the right price range and condition, homes are still selling fast, sometimes even with multiple offers.\u003C\u002Fp>","\u003Cp>Pricing your house for today’s market isn’t just about getting it sold. It’s about making sure your move doesn’t stall before it starts.\u003C\u002Fp>\u003Cp>Let’s talk through what buyers are really paying right now in our local area, and how to price your home to match.\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20251007\u002F20251009-More-Sellers-Are-Taking-Their-Listings-Off-the-Market-than-Normal-original.png",[218,219,220,221,222],{"id":13,"name":14,"slug":15},{"id":85,"name":86,"slug":87},{"id":113,"name":114,"slug":115},{"id":117,"name":118,"slug":119},{"id":121,"name":122,"slug":123},"2025-10-09T10:30:00Z","2025-10-09T10:30:06Z",{"id":226,"slug":227,"title":228,"description":229,"excerpt":131,"contentType":132,"featuredImage":230,"bannerImage":131,"body":231,"agentsBottomLine":232,"bodyImage":233,"isInfographic":137,"categories":234,"isVideo":137,"videoThumbnail":131,"videoSource":131,"publishedAt":239,"updatedAt":240},94626,"patience-wont-sell-your-house-pricing-will","Patience Won’t Sell Your House. Pricing Will.","\u003Cp>Waiting for the perfect buyer to fall in love with your house? In today’s market, that’s usually not what’s holding things up. And here’s why.\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250909\u002F20250911-Blog-Header-Image-original.png","\u003Cp>Waiting for the perfect buyer to fall in love with your house? In today’s market, that’s usually not what’s holding things up. And here’s why.\u003C\u002Fp>\u003Cp>Let’s be real. Homes are taking a week longer to sell than they did a year ago. According to \u003Ca href=\"https:\u002F\u002Fmediaroom.realtor.com\u002F2025-09-09-7-of-the-50-Largest-U-S-Metros-are-Now-Buyers-Markets-Miami,-Austin,-Orlando,-New-York-City,-Jacksonville,-Tampa,-and-Riverside,-Calif\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cem>Realtor.com\u003C\u002Fem>\u003C\u002Fa>\u003Cem>:\u003C\u002Fem>\u003C\u002Fp>\u003Cblockquote>\u003Cem>“Homes are also taking longer to sell. The typical home spent 60 days on the market in August, seven days longer than last year and now above pre-pandemic norms for the second consecutive month. This was the 17th straight month of year-over-year increases in time on market.”\u003C\u002Fem>\u003C\u002Fblockquote>\u003Cp>\u003Cstrong>Part of that is because there are more homes on the market. So, with more options for buyers to choose from, they aren’t getting snatched up quite as fast. But there’s another big reason: \u003Cem>price\u003C\u002Fem>.\u003C\u002Fstrong>\u003C\u002Fp>\u003Ch4>\u003Cstrong>The Average List Price Isn’t Going Up – and That Matters\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>Today, a lot of homeowners are overshooting their list price.\u003Cstrong> \u003C\u002Fstrong>They remember the big climb in home prices a few years ago, and they don’t realize how much has changed.\u003C\u002Fp>\u003Cp>One of the most important, but often overlooked, changes in today’s housing market is this: \u003Cstrong>average list prices have held steady for the past few years.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>That’s a big shift from a typical market, where prices were rising steadily each year. And it’s significantly different than the 2021-2022 surge when sellers could set their price just about anywhere and still attract multiple offers over asking.\u003C\u002Fp>\u003Cp>But now? \u003Ca href=\"https:\u002F\u002Fwww.realtor.com\u002Fresearch\u002Faugust-2025-data-2\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">That trend\u003C\u002Fa> has leveled off – and sellers who want to stay competitive need to take note (\u003Cem>see graph below\u003C\u002Fem>):\u003C\u002Fp>\u003Cp>\u003Ca href=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250909\u002F20250911-Asking-Prices-Have-Been-Flat-for-Over-3-Years-original.png\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cimg src=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250909\u002F20250911-Asking-Prices-Have-Been-Flat-for-Over-3-Years-original.png\" alt=\"a graph of a price\">\u003C\u002Fa>Here’s what this says about today’s market. Buyers are a lot more price sensitive now. And sellers can’t keep trying to inch the bar higher, or their house will sit without any offers.\u003C\u002Fp>\u003Cp>\u003Cstrong>Homeowners who expect to bring in more than their neighbors did last year may be setting themselves up for a longer, more frustrating experience.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>And while homeowners are starting to realize prices can’t keep climbing at such a rapid pace, the hiccup is that list prices aren’t actually coming down yet as a result. They’re hanging around, holding steady. And sellers who make this mistake are often holding onto hope that they’ll be able to eek a few more dollars out of their sale. But that’s \u003Ca href=\"\u002F2025\u002F07\u002F21\u002Fdont-make-these-mistakes-when-selling-your-house\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">the problem\u003C\u002Fa> right there.\u003C\u002Fp>\u003Cp>If you want to sell today, you need to be in line with where the market is today. Not last year. Not during the pandemic. \u003Cem>Today\u003C\u002Fem>.\u003C\u002Fp>\u003Cp>Because buyers will skip over homes that feel overpriced, even if it’s only by a little. It’s not that they aren’t interested. It’s just that in a market with more homes to choose from, buyers can be more selective, and sellers don’t get the same benefit of the doubt. If your house isn’t priced to sell, buyers just move on. They’ve got other options anyway.\u003C\u002Fp>\u003Ch4>\u003Cstrong>4 Signs Your Price May Be Too High\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>You may already be feeling this yourself. If your home is listed and you’re not seeing results, watch for these common red flags noted by \u003Cem>Bankrate\u003C\u002Fem>:\u003C\u002Fp>\u003Col>\u003Cli>You’re not getting many showings\u003C\u002Fli>\u003Cli>You haven’t gotten any offers (or you’ve only gotten lowball offers)\u003C\u002Fli>\u003Cli>Buyers that do come to see your house leave overly negative feedback\u003C\u002Fli>\u003Cli>Your house has been sitting on the market longer than the average for your area\u003C\u002Fli>\u003C\u002Fol>\u003Cp>If any of these sound familiar, know that waiting it out won’t fix it. But adjusting your price will.\u003C\u002Fp>\u003Ch4>\u003Cstrong>So, What’s the Solution?\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>Work with your agent to make sure your house is positioned for today’s market. Depending on your what’s happening in your local area, a few weeks without traction can raise questions for buyers about whether your price is realistic. And don’t worry – it doesn’t have to be a big drop. Even a small adjustment can be enough to bring the right buyers through the door.\u003C\u002Fp>\u003Cp>And if you’re worried you won’t get the high-ticket sale price you thought you would be able to land, keep in mind that your \u003Ca href=\"\u002F2025\u002F06\u002F13\u002Fyou-may-have-enough-equity-to-downsize-and-buy-your-next-house-in-cash-infographic\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">equity\u003C\u002Fa> has probably grown quite a bit. Chances are, you’re still ahead of the game simply because you invested in a home over the \u003Ca href=\"\u002F2025\u002F03\u002F07\u002Fdo-you-know-what-your-house-is-really-worth-infographic\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">last 5\u003C\u002Fa>, 10, or more years. You’re still winning when you sell today.\u003C\u002Fp>","\u003Cp>\u003Cstrong>Patience isn’t a strategy. Pricing is.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>If your home isn’t moving, the market is telling you something – and the right price can change everything. Your house will sell, if you price it strategically.\u003C\u002Fp>\u003Cp>\u003Cstrong>Talk to your agent about what buyers are willing to pay right now to make sure your home stands out for all the right reasons.\u003C\u002Fstrong>\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250909\u002F20250911-Asking-Prices-Have-Been-Flat-for-Over-3-Years-original.png",[235,236,237,238],{"id":13,"name":14,"slug":15},{"id":25,"name":26,"slug":27},{"id":113,"name":114,"slug":115},{"id":121,"name":122,"slug":123},"2025-09-11T10:30:00Z","2025-09-11T10:30:01Z",{"id":242,"slug":243,"title":244,"description":245,"excerpt":131,"contentType":132,"featuredImage":246,"bannerImage":131,"body":247,"agentsBottomLine":248,"bodyImage":249,"isInfographic":137,"categories":250,"isVideo":137,"videoThumbnail":131,"videoSource":131,"publishedAt":255,"updatedAt":256},94342,"why-50-of-homes-are-selling-for-under-asking-and-how-to-avoid-it","Why 50% of Homes Are Selling for Under Asking and How To Avoid It","\u003Cp>If your selling strategy still assumes you’ll get multiple offers over asking, it’s officially time for a reset.\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250908\u002FHeader-Image-GettyImages-1404515309-original.png","\u003Cp>If your selling strategy still assumes you’ll get multiple offers over asking, it’s officially time for a reset. That frenzied seller’s market is behind us. And here are the numbers to prove it. \u003C\u002Fp>\u003Ch4>\u003Cstrong>From Frenzy to “Normal”\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>\u003Cstrong>Right now, about 50% of homes on the market are selling for less than their asking price, according to the latest data from \u003Cem>Cotality\u003C\u002Fem>\u003C\u002Fstrong>.\u003C\u002Fp>\u003Cp>But that isn’t necessarily bad news, even if it feels like it. Here’s why. The wild run-up over the last few years was never going to be sustainable. The housing market needed a reset, and data shows that’s exactly what’s happening right now.\u003C\u002Fp>\u003Cp>The graph below uses data from \u003Cem>Zillow \u003C\u002Fem>to show how this trend has shifted over time. Here’s what it tells us:\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cstrong>2018–2019:\u003C\u002Fstrong> 50–55% of homes sold under asking. That was the norm.\u003C\u002Fli>\u003Cli>\u003Cstrong>2021–2022: \u003C\u002Fstrong>Only 25% sold under asking, thanks to record-low rates and intense buyer demand.\u003C\u002Fli>\u003Cli>\u003Cstrong>2025: \u003C\u002Fstrong>50% of homes are selling below asking. That’s much closer to what’s typical in the housing market.\u003C\u002Fli>\u003C\u002Ful>\u003Ch4>\u003Cstrong>\u003Cimg src=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250904\u002F20250908-Almost-Half-of-Homes-Are-Selling-Below-Asking-Price-original.png\">Why This Matters If You’re Selling Your House\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>\u003Cstrong>In this return to normal, your pricing strategy is more important than ever\u003C\u002Fstrong>.\u003C\u002Fp>\u003Cp>A few years ago, you could overprice your house and still get swarmed with offers. But now, buyers have more options, tighter budgets, and less urgency.\u003C\u002Fp>\u003Cp>Today, your asking price can be make or break for your sale, especially right out of the gate. Your first two weeks on the market are the most important window because that’s when the most serious buyers are paying attention to your listing. Miss your price during that crucial period, and your sale will grind to a halt. Buyers will look right past it. And once your listing sits long enough to go stale, it’ll be hard to sell for your asking price.\u003C\u002Fp>\u003Ch4>\u003Cstrong>The Ideal Formula\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>Basically, sellers who cling to outdated expectations end up dealing with \u003Ca href=\"\u002F2025\u002F06\u002F24\u002Fwhy-your-homes-asking-price-matters-more-today-infographic\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">price cuts\u003C\u002Fa>, lower offers, and a longer time just sitting on the market. But homeowners who understand what's happening are still winning, even today.\u003C\u002Fp>\u003Cp>Because that stat about 50% of homes selling for under asking also means the other half are selling \u003Cem>at or above\u003C\u002Fem> – as long as they're priced right from the start.\u003C\u002Fp>\u003Cp>So, how do you set yourself up for success? Do these 3 things:\u003C\u002Fp>\u003Col>\u003Cli>\u003Cstrong>Prep your house. \u003C\u002Fstrong>Tackle essential repairs and touch-ups \u003Cem>before \u003C\u002Fem>you list. If your house looks great, you’ll have a better chance to sell at (or over) your asking price.\u003C\u002Fli>\u003Cli>\u003Cstrong>Price strategically from day one.\u003C\u002Fstrong> Don’t rely on what nearby homes are \u003Cem>listed\u003C\u002Fem> for. Lean on your agent for what they’ve \u003Cem>actually sold\u003C\u002Fem> for. And price your house based on that.\u003C\u002Fli>\u003Cli>\u003Cstrong>Stay flexible.\u003C\u002Fstrong> Be ready to negotiate. And know that it doesn't always have to be on price. It may be on repairs, closing costs, or some other detail. But know this: today’s serious buyers expect some \u003Ca href=\"\u002F2025\u002F08\u002F12\u002Fwhat-you-need-to-know-about-concessions\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">give-and-take\u003C\u002Fa>.\u003C\u002Fli>\u003C\u002Fol>\u003Cp>If you want your house to be one that sells for at (or even more than) your asking price, \u003Cstrong>it’s time to plan for the market you’re in today – not the one we saw a few years ago. \u003C\u002Fstrong>And that’s exactly why you need a stand-out \u003Ca href=\"\u002F2025\u002F08\u002F07\u002Fwhy-selling-without-an-agent-can-cost-you-more-than-you-think\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">local agent\u003C\u002Fa>.\u003C\u002Fp>","\u003Cp>\u003Cstrong>You don’t want to fall behind in this market.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>So, let's talk about what buyers in our area are paying right now. With local expertise and a strategy that gets your house noticed in those crucial first two weeks, anything is possible.\u003C\u002Fp>\u003Cp>\u003Cstrong>Want to know what your house would sell for?\u003C\u002Fstrong>\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250904\u002F20250908-Almost-Half-of-Homes-Are-Selling-Below-Asking-Price-original.png",[251,252,253,254],{"id":13,"name":14,"slug":15},{"id":25,"name":26,"slug":27},{"id":113,"name":114,"slug":115},{"id":121,"name":122,"slug":123},"2025-09-08T10:30:00Z","2025-09-08T15:24:05Z",{"id":258,"slug":259,"title":260,"description":261,"excerpt":131,"contentType":132,"featuredImage":262,"bannerImage":131,"body":263,"agentsBottomLine":264,"bodyImage":265,"isInfographic":137,"categories":266,"isVideo":137,"videoThumbnail":131,"videoSource":131,"publishedAt":273,"updatedAt":274},92559,"why-selling-without-an-agent-can-cost-you-more-than-you-think","Why Selling Without an Agent Can Cost You More Than You Think","\u003Cp>Cutting out the agent might seem like a smart way to save when you sell your house. But here’s the hard truth.\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250805\u002F20250807-Blog-Header-Image-original.png","\u003Cp>Cutting out the agent might seem like a smart way to save when you sell your house. But here’s the hard truth.\u003C\u002Fp>\u003Cp>\u003Cstrong>Last year, homes that sold \u003Cem>with \u003C\u002Fem>an agent went for almost \u003C\u002Fstrong>\u003Ca href=\"https:\u002F\u002Fwww.nar.realtor\u002Fresearch-and-statistics\u002Fresearch-reports\u002Fhighlights-from-the-profile-of-home-buyers-and-sellers\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cstrong>15% more\u003C\u002Fstrong>\u003C\u002Fa>\u003Cstrong> than those that sold \u003Cem>without \u003C\u002Fem>one.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Ca href=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250805\u002F20250807-Homes-Sold-With-An-Agent-Went-For-Almost-15-Percent-More-original.png\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cimg src=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250805\u002F20250807-Homes-Sold-With-An-Agent-Went-For-Almost-15-Percent-More-original.png\" alt=\"a graph of sales and sales\">\u003C\u002Fa>That gap is pretty hard to ignore. And with more homes on the market to compete with right now, selling on your own is a mistake that’s going to cost you.\u003C\u002Fp>\u003Ch4>\u003Cstrong>This Isn’t the Market for DIY Selling\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>A few years ago, you might’ve gotten away with a “For Sale By Owner” (FSBO) sign in your yard, navigating the process on your own. That’s because homes were flying off the market and buyers were pulling out all the stops. But that’s just not the case anymore. With more inventory than we’ve seen in years, we’re not in a “list it and they will come” market anymore. You need professional expertise.\u003C\u002Fp>\u003Cp>\u003Cstrong>A yard sign and some photos you take on your own won’t cut it.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>Right now, the housing market is getting back to what most would consider a more normal balance of buyers and sellers, and that really changes the game. \u003Ca href=\"https:\u002F\u002Fwww.realtor.com\u002Fresearch\u002Fjuly-2025-data\" rel=\"noopener noreferrer\" target=\"_blank\">According\u003C\u002Fa> to \u003Cem>Realtor.com\u003C\u002Fem>, \u003Cstrong>the latest number of listings for sale was the highest it’s been in any month of July since 2019 \u003C\u002Fstrong>\u003Cem>(see graph below):\u003C\u002Fem>\u003C\u002Fp>\u003Cp>\u003Ca href=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250805\u002F20250807-More-Homes-For-Sale-This-Year-Means-You-Need-An-Agent-original.png\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cimg src=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250805\u002F20250807-More-Homes-For-Sale-This-Year-Means-You-Need-An-Agent-original.png\" alt=\"a graph of blue bars with white text\">\u003C\u002Fa>And while inventory growth is going to vary by local market, nationally, this graph shows the number of homes for sale is inching back toward normal.\u003C\u002Fp>\u003Cp>With more listings available, that means buyers can be more selective. They’ll compare your home to others on price, condition, photos, location, and more. If yours doesn’t stand out, it will get skipped over.\u003C\u002Fp>\u003Ch4>\u003Cstrong>More Inventory = More Competition for You\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>Selling today requires the latest pricing strategy, expert prep work, professional marketing, and strong negotiation skills. And if you’re not bringing all of that to the table, chances are, you’re going to feel it in your bottom line.\u003C\u002Fp>\u003Ch4>\u003Cstrong>More Homeowners Are Turning To the Pros\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>That’s why even more home sellers are working with agents today. \u003Ca href=\"https:\u002F\u002Fwww.nar.realtor\u002Fresearch-and-statistics\u002Fresearch-reports\u002Fhighlights-from-the-profile-of-home-buyers-and-sellers\" rel=\"noopener noreferrer\" target=\"_blank\">Data\u003C\u002Fa> from the \u003Cem>National Association of Realtors\u003C\u002Fem> (NAR) shows a record-low percentage of homeowners sold without an agent last year. And the few sellers who tried to sell on their own realized their mistake pretty quickly.\u003C\u002Fp>\u003Cp>\u003Cstrong>According to \u003Cem>Zillow\u003C\u002Fem>, 21% of homeowners ended up hiring an agent anyway after struggling to sell on their own. \u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>So, why take the risk? With a local pro, you'll have:\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cstrong>Pricing precision\u003C\u002Fstrong> to attract buyers and maximize your return\u003C\u002Fli>\u003Cli>\u003Cstrong>Expert staging and presentation advice\u003C\u002Fstrong> to highlight your home’s best features\u003C\u002Fli>\u003Cli>\u003Cstrong>Pro-level marketing\u003C\u002Fstrong>, including the best exposure and access to buyer networks you can’t reach on your own\u003C\u002Fli>\u003Cli>\u003Cstrong>Skilled negotiation\u003C\u002Fstrong> to evaluate offers and navigate inspections, protecting your bottom line\u003C\u002Fli>\u003Cli>\u003Cstrong>Local market expertise\u003C\u002Fstrong> that helps your listing stand out based on what inventory looks like in your area\u003C\u002Fli>\u003C\u002Ful>\u003Cp>An agent's expertise isn’t optional anymore. It’s \u003Cem>essential.\u003C\u002Fem>\u003C\u002Fp>","\u003Cp>In a market with more listings and pickier buyers, many sellers who try to sell on their own end up working with an agent anyway. So why not start there?\u003C\u002Fp>\u003Cp>Let’s connect so you have a pro who knows exactly what it takes to sell your house in today’s market, for the best possible price, without leaving money on the table.\u003C\u002Fp>\u003Cp>\u003Cstrong>Reach out if you want a professional assessment on what your house could sell for today.\u003C\u002Fstrong>\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250805\u002F20250807-Homes-Sold-With-An-Agent-Went-For-Almost-15-Percent-More-original.png",[267,268,269,270,271,272],{"id":13,"name":14,"slug":15},{"id":45,"name":46,"slug":47},{"id":81,"name":82,"slug":83},{"id":85,"name":86,"slug":87},{"id":113,"name":114,"slug":115},{"id":121,"name":122,"slug":123},"2025-08-07T10:30:00Z","2025-08-07T10:30:12Z",{"id":276,"slug":277,"title":278,"description":279,"excerpt":131,"contentType":132,"featuredImage":280,"bannerImage":131,"body":281,"agentsBottomLine":282,"bodyImage":283,"isInfographic":284,"categories":285,"isVideo":137,"videoThumbnail":131,"videoSource":131,"publishedAt":291,"updatedAt":292},92154,"the-3-things-you-risk-by-pricing-too-high","The 3 Things You Risk by Pricing Too High","\u003Cp>When selling your house, the price you choose isn’t just a number, it's a strategy. \u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250728\u002F20250731-Blog-Header-Image-original.png","\u003Cp>When selling your house, \u003Cstrong>the price you choose isn’t just a number, it's a strategy\u003C\u002Fstrong>. And in today’s market, that \u003Ca href=\"\u002F2025\u002F06\u002F26\u002Fwhat-every-homeowner-needs-to-know-in-todays-shifting-market\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">strategy\u003C\u002Fa> needs to be sharp.\u003C\u002Fp>\u003Cp>The number of homes for sale is climbing. And that means buyers have more choices and can be more selective. If your price doesn’t line up with what else is out there, they’ll scroll right past it and go on to the next one.\u003C\u002Fp>\u003Cp>\u003Cstrong>Pricing right from the start is your best move – and a great agent can help make sure you do.\u003C\u002Fstrong>\u003C\u002Fp>\u003Ch4>\u003Cstrong>Overpricing Comes at a Cost\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>And more sellers are finding that out the hard way. They list their house based on how things were a year ago – or based on a neighbor’s sale that happened under completely different circumstances. Then, when their house doesn’t sell, they’re left with three tough choices:\u003C\u002Fp>\u003Col>\u003Cli>\u003Cstrong>Drop the price\u003C\u002Fstrong>: Cutting the price might help get more eyes on the house again, but it can also trigger red flags. Buyers may wonder what’s wrong with it. And that’s going to impact any offers you get after the price cut.\u003C\u002Fli>\u003Cli>\u003Cstrong>Take it off the market\u003C\u002Fstrong>: Some sellers give up on the idea of selling right now. The worst part about this is it means putting their future plans on the back burner. That dream of more space, downsizing, or relocating? On pause.\u003C\u002Fli>\u003Cli>\u003Cstrong>Rent it out\u003C\u002Fstrong>: Others go the landlord route, but managing tenants and navigating leases isn’t always the simple fallback it seems. Renting can work, but it’s often a lot more hassle than people expect.\u003C\u002Fli>\u003C\u002Fol>\u003Cp>None of those options were part of the original plan. And honestly, none of them are where you \u003Cem>should\u003C\u002Fem> end up if you wanted to sell. Here’s a look at how a local agent’s expertise can help you avoid these headaches. Let's use price cuts as an example.\u003C\u002Fp>\u003Ch4>\u003Cstrong>Where You Live Makes a Difference\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>While the number of price cuts is up nationally, \u003Ca href=\"https:\u002F\u002Fwww.realtor.com\u002Fresearch\u002FJune-2025-data\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">data\u003C\u002Fa> shows some parts of the country are seeing far more of them than others. It all comes down to how much inventory has grown in that area (\u003Cem>see map below\u003C\u002Fem>):\u003C\u002Fp>\u003Cp>\u003Ca href=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250728\u002F20250731-Some-Ares-Are-Seeing-More-Price-Cuts-Than-Others-original.png\" rel=\"noopener noreferrer\" target=\"_blank\">\u003Cimg src=\"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250728\u002F20250731-Some-Ares-Are-Seeing-More-Price-Cuts-Than-Others-original.png\" alt=\"a map of the united states with blue squares\">\u003C\u002Fa>As \u003Cem>Realtor.com\u003C\u002Fem> \u003Ca href=\"https:\u002F\u002Fwww.realtor.com\u002Fresearch\u002FJune-2025-data\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">explains\u003C\u002Fa>:\u003C\u002Fp>\u003Cblockquote>\u003Cem>“Regionally, price reductions in June were significantly more common in the South and West (23% of listings) than they were in the Northeast (13% of listings), reflecting the inventory divergence across these regions.”\u003C\u002Fem>\u003C\u002Fblockquote>\u003Cp>\u003Cstrong>That means pricing isn’t one-size-fits-all.\u003C\u002Fstrong> What’s happening nationally might not reflect what’s happening in your zip code, and that’s why you shouldn’t try to determine your \u003Ca href=\"\u002F2025\u002F06\u002F24\u002Fwhy-your-homes-asking-price-matters-more-today-infographic\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">list price\u003C\u002Fa> on your own.\u003C\u002Fp>\u003Ch4>\u003Cstrong>How a Great Agent Helps You Nail the Price\u003C\u002Fstrong>\u003C\u002Fh4>\u003Cp>A \u003Ca href=\"\u002F2025\u002F07\u002F01\u002Ftop-5-reasons-to-hire-a-real-estate-agent-when-you-sell-infographic\u002F\" rel=\"noopener noreferrer\" target=\"_blank\">skilled agent\u003C\u002Fa> doesn’t just toss out a number. As \u003Cem>Zillow\u003C\u002Fem> says:\u003C\u002Fp>\u003Cblockquote>\u003Cem>“\u003C\u002Fem>\u003Cstrong>\u003Cem>Well-priced homes are more likely to sell quickly, but pricing your home to sell quickly and for maximum dollar requires strategy and knowledge of your local market.\u003C\u002Fem>\u003C\u002Fstrong>\u003Cem> You need to have a clear-eyed view of your home in relation to the competition, and knowledge about whether you’re in a buyers or sellers market. It also helps to know what buyers in your area can afford.” \u003C\u002Fem>\u003C\u002Fblockquote>\u003Cp>And that’s all knowledge your agent will have. They study your local market, compare recent sales, and factor in your goals and buyer behavior. Based on what’s happening where you live, sometimes the best play will be pricing right at current market value. Other times pricing a little lower actually will spark more offers and ultimately get you a better final sale price.\u003C\u002Fp>\u003Cp>So don’t skimp on the strategy or on your agent. With their local market know-how, you’ll be able to sell quickly, even in a shifting market. \u003C\u002Fp>","\u003Cp>Overpricing can lead to tough choices you never want to face. But with the right price, and the right guidance, you can skip the stress and sell with confidence. Let’s connect so you have a pricing strategy that works for today’s market and gets you where you want to go.\u003C\u002Fp>","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20250728\u002F20250731-Some-Ares-Are-Seeing-More-Price-Cuts-Than-Others-original.png",true,[286,287,288,289,290],{"id":13,"name":14,"slug":15},{"id":25,"name":26,"slug":27},{"id":85,"name":86,"slug":87},{"id":113,"name":114,"slug":115},{"id":121,"name":122,"slug":123},"2025-07-31T10:30:00Z","2025-07-31T10:30:06Z",10]