[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"$f3pt3hiqzl4nvf":3,"$f2emv3tus0uf1":38,"$fbwk2pqjjqsc7":42},{"item":4,"previous":26,"next":32},{"id":5,"slug":6,"title":7,"description":8,"excerpt":9,"contentType":10,"featuredImage":11,"bannerImage":9,"body":12,"agentsBottomLine":13,"bodyImage":9,"isInfographic":14,"categories":15,"isVideo":14,"videoThumbnail":9,"videoSource":9,"publishedAt":24,"updatedAt":25},798,"the-importance-of-using-a-professional-to-sell-your-home","The Importance of Using a Professional to Sell Your Home","When a homeowner decides to sell their house, they obviously want the best possible price for it with the least amount of hassles along the way. However, for the vast majority of sellers, the most important result is actually getting their homes sold.","","blog","https:\u002F\u002Fsimplifyingmedia\u002Fwp-content\u002Fuploads\u002F2017\u002F04\u002F03171538\u002F20170410-Share-STM.jpg","When a homeowner decides to sell their house, they obviously want the best possible price for it with the least amount of hassles along the way. However, for the vast majority of sellers, the most important result is actually getting their homes sold.\u003C!--more-->\r\n\r\nIn order to accomplish all three goals, a seller should realize the importance of using a real estate professional. We realize that technology has changed the purchaser’s behavior during the home buying process. According to the \u003Cem>National Association of Realtors’ \u003C\u002Fem>\u003Ca href=\"https:\u002F\u002Fwww.nar.realtor\u002Freports\u002Fhighlights-from-the-profile-of-home-buyers-and-sellers\">\u003Cem>2016 Profile of Home Buyers & Sellers\u003C\u002Fem>\u003C\u002Fa>\u003Cem>,\u003C\u002Fem> the percentage of buyers who used the internet in their home search increased to 94%.\r\n\r\nHowever, the report also revealed that \u003Cstrong>96% of buyers who used the internet when searching for homes purchased their homes through either a real estate agent\u002Fbroker or from a builder or builder’s agent.\u003C\u002Fstrong> Only 2% purchased their homes directly from a seller whom the buyer didn’t know.\r\n\r\nBuyers search for a home online but then depend on an agent to find the home they will buy (50%), to negotiate the terms of the sale (47%) & price (36%), or to help understand the process (61%).\r\n\r\nThe plethora of information now available has resulted in an increase in the percentage of buyers that reach out to real estate professionals to \u003Cem>“connect the dots.” \u003C\u002Fem>This is obvious, as the percentage of overall buyers who have used agents to buy their homes has steadily increased from 69% in 2001.\r\n\u003Ch3>\u003Cstrong>Bottom Line\u003C\u002Fstrong>\u003C\u002Fh3>\r\nIf you are thinking of selling your home, don’t underestimate the role a real estate professional can play in the process.","\r\nIf you are thinking of selling your home, don’t underestimate the role a real estate professional can play in the process.",false,[16,20],{"id":17,"name":18,"slug":19},6,"For Sellers","sellers",{"id":21,"name":22,"slug":23},41,"For Sale by Owner","for-sale-by-owner","2017-04-10T10:00:00Z","2017-04-14T10:48:01Z",{"id":27,"slug":28,"title":29,"featuredImage":30,"publishedAt":31,"contentType":10,"isVideo":14},797,"why-millennials-choose-to-buy-infographic","Why Millennials Choose to Buy [INFOGRAPHIC] ","https:\u002F\u002Ffiles.simplifyingthemarket.com\u002Fwp-content\u002Fuploads\u002F2017\u002F03\u002F23121647\u002F20170407-STM-Share.jpg","2017-04-07T10:00:26Z",{"id":33,"slug":34,"title":35,"featuredImage":36,"publishedAt":37,"contentType":10,"isVideo":14},799,"carefuldont-get-caught-in-the-rental-trap","Careful…Don’t Get Caught in the Rental Trap!","https:\u002F\u002Fsimplifyingmedia\u002Fwp-content\u002Fuploads\u002F2017\u002F04\u002F04112851\u002F20170411-Share-STM.jpg","2017-04-11T10:00:35Z",{"cover":39,"open":40,"shareSpread":41},"https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260603\u002F2026-Summer-Sellers-Guide-Cover-original.png","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260603\u002F2026-Summer-Sellers-Guide-Spread-original.png","https:\u002F\u002Ffiles.keepingcurrentmatters.com\u002FKeepingCurrentMatters\u002Fcontent\u002Fimages\u002F20260603\u002F2026-Summer-Sellers-Guide-Magazine-original.png",[43,47,51,52,56,60,64,68,72,76,80,81,85,89,93,97,101,105,109,113,117,121,125,129,133,137,141,145,149,153],{"id":44,"name":45,"slug":46},1,"Uncategorized","uncategorized",{"id":48,"name":49,"slug":50},5,"For Buyers","buyers",{"id":17,"name":18,"slug":19},{"id":53,"name":54,"slug":55},7,"Foreclosures","foreclosures",{"id":57,"name":58,"slug":59},8,"Infographics","infographics",{"id":61,"name":62,"slug":63},9,"Home Prices","home-prices",{"id":65,"name":66,"slug":67},11,"First-Time Buyers","first-time-buyers",{"id":69,"name":70,"slug":71},34,"Senior Market","senior-market",{"id":73,"name":74,"slug":75},35,"Mortgage Rates","mortgage-rates",{"id":77,"name":78,"slug":79},38,"Move-Up","move-up",{"id":21,"name":22,"slug":23},{"id":82,"name":83,"slug":84},42,"Featured","featured",{"id":86,"name":87,"slug":88},45,"New Construction","new-construction",{"id":90,"name":91,"slug":92},52,"Luxury \u002F Vacation","luxury--vacation",{"id":94,"name":95,"slug":96},53,"Rent vs. Buy","rent-vs-buy",{"id":98,"name":99,"slug":100},80,"Time-sensitive","time-sensitive",{"id":102,"name":103,"slug":104},81,"Outdated","outdated",{"id":106,"name":107,"slug":108},147,"Internal","internal",{"id":110,"name":111,"slug":112},148,"Do Not Autopost","do-not-autopost",{"id":114,"name":115,"slug":116},320,"Inventory","inventory",{"id":118,"name":119,"slug":120},321,"Agent Value","agent-value",{"id":122,"name":123,"slug":124},322,"Affordability","affordability",{"id":126,"name":127,"slug":128},323,"Buying Tips","buying-tips",{"id":130,"name":131,"slug":132},324,"Downsize","downsize",{"id":134,"name":135,"slug":136},325,"Economy","economy",{"id":138,"name":139,"slug":140},326,"Equity","equity",{"id":142,"name":143,"slug":144},327,"Forecasts","forecasts",{"id":146,"name":147,"slug":148},328,"Selling Tips","selling-tips",{"id":150,"name":151,"slug":152},339,"Expired\u002FWithdrawn\u002FCanceled","expiredwithdrawncanceled",{"id":154,"name":155,"slug":156},340,"Price It Right\u002FOverpricing","price-it-rightoverpricing"]